Hello everyone,
I'm excited to share the story behind our brand and how we ended up creating wearable art that combines our love for cars and clean, stylish fashion.
For as long as I can remember, I've been immersed in the world of content creation. Photography and videography have always been my go-to outlets for creativity. Over the years, I've had the chance to work on some amazing projects, capturing everything breathtaking scenes. But it wasn't until I started photographing and filming cars that I truly found my passion.
But it wasn't until I moved from my home country to the United Kingdom.
Not knowing anyone who shared my passion for cars, I had to find a way to connect with other enthusiasts. I started by handwriting notes on small pieces of paper and leaving them on cars that caught my eye, offering a free photoshoot. Out of the first ten cars I picked, one guy with a brand new 2020 BMW 135i reached out to me on Instagram, eager to collaborate. That was the break I needed.
With car-related content to post on my Instagram page, I began to reach out to more people, gradually building a portfolio. Eventually, this led to a connection with a supercar club, with whom I still collaborate to this day. Hanging out with the media team and other club members has been an absolute blast and a constant source of inspiration.
As I dove deeper into the car community, I noticed something interesting. While there was no shortage of amazing cars and passionate enthusiasts, there wasn't much in the way of stylish clothing that reflected our shared passion. Sure, there were plenty of branded t-shirts and hoodies, but nothing that felt like wearable art – something that truly captured the essence of car culture while maintaining a clean, everyday look.
That's when the idea hit me. What if we could create a clothing brand that filled this gap? What if we could design apparel that not only looked great but also resonated with car lovers on a deeper level? And so, our brand was born.
Our mission is simple: to create high-quality, stylish clothing that celebrates the beauty and excitement of cars. Each piece is designed with care, inspired by the cars we love and the community we're proud to be a part of. We wanted our clothes to be more than just apparel; we wanted them to be a statement, a way for enthusiasts to wear their passion proudly.
Looking ahead, we're thrilled about what's to come. We've got some exciting new collections in the works, collaborations with talented artists, and plans to attend more car events where we can connect with all of you in person. Our goal is to keep pushing the boundaries of wearable art and to continue bringing fresh, unique designs to the community we love.
Thank you for being a part of our journey. Whether you're another content creator, a car enthusiast, or just someone who appreciates stylish, high-quality clothing, we're grateful for your support. We invite you to explore our collection, share your thoughts, and join us as we drive forward into the future.
If you haven't already, check out our latest designs and follow us on social media for behind-the-scenes looks, special offers, and updates on all things cars and fashion. We can't wait to share this exciting journey with you!